Key Points for Successful Water Park Investment
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In some countries, the water park industry is still in its infancy. Over the past few years, numerous industry rules and regulations have emerged, which need to be gradually revised and improved.
Nowadays, in China, the competition is becoming increasingly fierce, prompting every water park employee to stay positive and motivated. Coupled with the continuous presence of international brands, water parks are forced to continually transform and develop. Therefore, several misunderstandings in water park investment need to be understood.
Regional Characteristics Need Detailed Analysis
As we all know, outdoor water parks are highly dependent on the weather. If we select an area for water park investment, we must analyse the climate characteristics of this area to determine if it meets the expectations of investors and profit targets. For example, some investors are interested in the latitudes in southern China, which have a two-month operating period. Further north, the operating time shortens, while to the south, it lengthens. This issue needs to be considered in preliminary investment calculations. Additionally, one must assess the region’s population market capacity and whether there is sufficient market support.
Pay Attention to Positioning and Avoid Pitfalls
Investors should not focus solely on water park equipment while ignoring water quality. Water parks rely on water as the central carrier for entertainment. If investors only pay attention to equipment and neglect water treatment, they may face issues during peak seasons when water treatment does not meet standards. Media exposure and penalties from relevant departments can have a huge negative impact, potentially leading to bankruptcy. Therefore, investors should ensure both water park equipment and water treatment are prioritised for healthy operation.
Effective Water Park Management
A large-scale water park is a one-time investment, making the initial establishment phase crucial. It is not enough to simply complete construction and launch a publicity campaign. Water park investment includes equipment, swimming facilities, life-saving measures, water quality, and sanitation. The government has many corresponding management departments, and the requirements for operation and management are high. Additionally, water parks are affected by factors such as temperature, holidays, and peak summer operations, which increase operational pressure. Therefore, professional teams and scientific, standardised management are essential.
Water Park Equipment from Lanchao
More on Guangzhou Lanchao Amusement Technology Co., Ltd—the No.1 in waterpark design, engineering, manufacturing, and installation in China. Over 19 years later, we are the most trusted name in the water park equipment industry in China, having developed thousands of projects domestically and overseas, including five of China’s top 10 water parks and many others in Eastern Europe, the Middle East, Southeast Asia, and beyond.
Lanchao is the top and most professional water park manufacturer in China, specialising in planning, design, manufacturing, and installation of equipment, landscape gardening construction, and operation (management) services for water park projects. In Conghua and Shaoguan, we have built two manufacturing bases with a total area of 120,000 sqm and more than 500 staff, covering fiberglass water slide workshops, steel structure workshops, and sculptures.
Lanchao has a professional team of over 200 experts specialising in theme park planning, engineering, landscaping, and R&D for water park equipment and engineering construction. Some team members have over 20 years of industry experience. Lanchao focuses not only on beautiful design but also on functionality and economic profitability.
Lanchao is committed to providing the best-quality products and services by investing in continuous research and development. We have established a water park equipment research centre with the strongest design and research capabilities, holding more than 70 patents. We are also a member of IAAPA and the National Aquatic Entertainment Facility Standard Unit, with three technical staff from our company setting the GB/T18168-2008 standards (Specifications of water amusement equipment category). Lanchao is the unique company in the water park equipment field reported by CCTV—the most credible media—as the brand enterprise of “Made In China”.
For more information, contact us at +0086-20-39218293 or [email protected]. Please visit us at www.gzLanchao.com or www.hswaterslide.com for product information, news, events, and other updates.
