Crisis Management Skills for Water Parks
Audio:
Text:
Water parks hold a significant place in China’s leisure industry. Despite the thriving domestic water park sector, many operators encounter challenges during operations. Over time, products may become outdated, leading to a decline in tourist interest, reduced economic returns, and a looming threat of market elimination. This article delves into the water park management strategies, drawing insights from various case studies to address issues such as outdated attractions, low economic benefits, and limited operational scope.
Innovating the operation of a water park is a comprehensive endeavour. The fundamental premise is to understand market trends and stay abreast of the latest developments. The primary objective is to enhance the positioning of various products. Specific strategies include innovative combination methods, altering the environmental atmosphere, and upgrading hardware facilities.
Understanding Market Trends and Defining Product Orientation
The success of any water park hinges on market reliance; a project without market backing is akin to a castle in the air. By conducting surveys and analysing the consumption patterns of water amusement projects in a specific region, operators can identify market demand characteristics. This helps in pinpointing the most popular water amusement projects and equipment among tourists, thereby guiding the initial steps of innovative projects and providing a strong direction for water park management.
Innovative Combination Methods for New Product Creation
In the water amusement industry, particularly concerning experience-based project innovation, combining different elements is a cost-effective and straightforward method. This involves not only internal combinations between various amusement projects but also integrating water and land amusement projects. Such combinations create new leisure and entertainment experiences. However, these combinations must be novel, unique, comfortable, and functionally reasonable, with well-allocated functional areas.
More on Guangzhou Lanchao Amusement Technology Co., Ltd – the leading name in water park design, engineering, manufacturing, and installation in China. With over 18 years of experience, Lanchao has become the most trusted name in the water park equipment industry in China, having developed thousands of projects domestically and internationally, including five of China’s top ten water parks and many others in Eastern Europe, the Middle East, Southeast Asia, and beyond.
Lanchao is the foremost and most professional water park manufacturer in China, specialising in planning, design, manufacturing, and installation of equipment, landscape gardening construction, and operation (management) services for water park projects. In Conghua and Shaoguan, Lanchao has established two manufacturing bases covering a total area of 120,000 sqm with over 500 staff, encompassing workshops for fibreglass water slides, steel structures, and sculptures.
Lanchao boasts a professional team of over 200 experts in theme park planning, engineering, landscaping, and R&D for water park equipment and construction. Some team members have over 20 years of industry experience. Lanchao focuses on both aesthetic design and functionality, ensuring economic profitability.
Lanchao is dedicated to delivering top-quality products and services through continuous research and development. The company has established a specialised water park equipment research centre with the strongest design and research capabilities, holding over 50 patents. Lanchao is also a member of IAAPA and the National Aquatic Entertainment Facility Standard Unit, with three technical staff members who contributed to setting the GB/T18168-2008 standards (Specifications of water amusement equipment category). Lanchao is uniquely recognised in the water park equipment field, having been featured by CCTV, the most credible media outlet, as a brand enterprise of “Made In China”.
For more information, contact +0086-20-39218293 or [email protected]. Visit www.gzLanchao.com or www.hswaterslide.com for product information, news, events, and other updates.
